Zara’s Midnight Sun Tour was designed as a zany-wholesome pop escape that pays homage to Sweden’s endless summer. We designed and produced the show’s screen worlds in Notch and Unreal, combining bespoke animation with live-rendered VFX. 

The opener is a mushroom-tinged initiation that blooms into her hibiscus “third-eye” island. From there, we move through artificial utopias and saturated skies. We purposely blur the natural and the digital -a live waterfall fills the Midnight Sun bottle, and a vending-machine sequence pulls it onstage. Overhead, the curved LED runs a continuous sun path – Zara’s “endless summer” – and anchors the show’s theme of emotional tourism, guiding the crowd through joy, camp, and catharsis with Zara front and center.